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Course Outline
Introduction to AI in Digital Marketing
- Overview of AI-driven marketing trends
- Introduction to DeepSeek and its capabilities
- How AI transforms content marketing and customer engagement
AI-Powered Content Generation with DeepSeek
- Using DeepSeek for blog writing, ad copy, and SEO optimization
- Generating high-converting email marketing campaigns with AI
- Best practices for AI-assisted content creation
Social Media Automation and Engagement
- AI-driven social media post creation and scheduling
- DeepSeek for chatbot-driven customer interactions
- Analyzing engagement metrics with AI insights
AI-Powered Audience Analysis and Personalization
- Using AI to segment audiences and optimize targeting
- Personalizing content recommendations with DeepSeek
- Case studies: Successful AI-powered marketing campaigns
Automating Digital Marketing Workflows
- Integrating DeepSeek with marketing automation tools
- Optimizing paid advertising with AI insights
- Hands-on project: Creating an AI-driven marketing campaign
Hands-On Exercises and Projects
- Generating AI-powered blog content and ad copy
- Automating social media posts with AI-generated captions
- Developing a personalized email marketing campaign using DeepSeek
Summary and Next Steps
Requirements
- Basic understanding of digital marketing concepts
- Experience with content creation or social media management is helpful but not required
Audience
- Marketers and digital marketing professionals
- Content creators
- Social media managers
14 Hours
Delivery Options
Private Group Training
Our identity is rooted in delivering exactly what our clients need.
- Pre-course call with your trainer
- Customisation of the learning experience to achieve your goals -
- Bespoke outlines
- Practical hands-on exercises containing data / scenarios recognisable to the learners
- Training scheduled on a date of your choice
- Delivered online, onsite/classroom or hybrid by experts sharing real world experience
Private Group Prices RRP from €4560 online delivery, based on a group of 2 delegates, €1440 per additional delegate (excludes any certification / exam costs). We recommend a maximum group size of 12 for most learning events.
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Public Training
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